Dr. Adina Saniuta

Brand Aqua Carpatica Through it's unique design, pleasant taste, known health benefits, and our conscious respect for the environment, AQUA Carpatica is truly Nature’s Most Perfect Water

Working on end to end campaign planning, management, execution and results analysis; Agency management – preparing creative briefs & media strategy for agencies and make sure they are executed to deliver desired results; Assisting the team with planning requirements, tracking and data quality; Integrating seamlessly and constantly update all marketing tools and processes to secure end to end executions; Subject matter expert for the Global Registration Portal

Managing the release of bauMax monthly leaflet and special catalogues; responsible for the marketing content of the leaflet; manage the relation with printing and with the drop-mail company; manage the relation with the creative agency and media agency; maintaining the relation with internal departments such as acquisition and sales; analyzing the competition and the consumer behavior; maintenance of the web site and Facebook page; manage the relation with the promotional materials suppliers; CSR projects

Thesis Theme: Marketing of innovation in retail field.