Alexander Drotschmann

General management of KWS’ commercial maize seed activities in the North and South American markets, including JV steering with partners in the US and Brazil and directing the corn business in Argentina, Uruguay and Chile.

Global Bayer CropScience Marketing & Sales Excellence lead for North American region. Responsible for developing organizational excellence in customer segmentation, demand generation, marketing and asset planning, sales force excellence, channel management, strategic account management, and pricing excellence in the US and Canada. Leads a network of managers in-region to ensure a consistent implementation of Bayer CropScience's global Marketing and Sales Excellence framework in North America.

Accountable to develop, sponsor and implement best in class 1-to-1 marketing and CRM strategies and capabilities. Leads the establishment of long term strategic plans and capability roadmaps that will create or enable more customer centric go-to-market approaches. Responsible for execution of short term business or CRM technology initiatives leading to more customer intimacy. Also leads the organizational change and transformation of regional 1-to-1 marketing and CRM programs.

Accountable to enable and equip the commercial departments at Syngenta Crop Protection with customer centric and innovative technology capabilites (CRM, B2B, B2C, SFA). Lead the Syngenta agribusiness go-to-market programs and projects for joint customer centric marketing of Syngenta Seeds and Syngenta Crop Protection portfolios. Participate in the development of agribusiness strategy, tactics and capabilities.

Responsible for Commercial Program Redemption including all aspects of calculating and redeeming Syngenta Crop Protection's commercial rebate programs. Accountable to build and deploy the information systems and data streams. Advised executive leadeship on programs and exposures. Assisted and advised commercial program development and commercial business units as well as corporate marketing department on maketing programs optimization. Assisted supply chain in regulatory and invetory processeses.

Member of executive sales management team. Accountable for the Syngenta US Customer Care and E-business departments managing all aspects of customer support, order fulfilment and management, product allocation support, logistics support. Responsible for the E-business B2B tools and systems.

• Accountable for all operations and personnel of Novartis Seeds’ largest US Customer Service Center • Responsible for improving customer satisfaction and support effectiveness by identifying and implementing improved customer service processes including required systems solutions • Supported corporate and area marketing program development and implementation • Responsible for marketing program communication and interpretation to dealers, customers and sales force • Responsible for development and imple

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