Alla Fentisova
Bis 2020, Commercial Director, WOSS Brand Outlet
Moscow, Russische Föderation
Werdegang
Berufserfahrung von Alla Fentisova
1 Jahr und 6 Monate, Dez. 2018 - Mai 2020
Commercial Director
WOSS Brand Outlet
Responsibility for profit, strategy and budget Implementation of the company's commercial strategy Commercial department team management: recruitment, adaptation, motivation and training Pricing strategy Russian and foreign brands attracting for cooperation Commercial offers analysis and approval, negotiation, favorable commercial conditions obtaining in terms of deliveries and payments, large merchandise buying Inventory turnover management Commercial team KPI’s allocation
4 Jahre und 3 Monate, Okt. 2014 - Dez. 2018
Head of wholesale department Fashion Group
JAMILCO Group
Responsible for Wolford, DKNY, Marc O'Polo, Versace, Diesel, Juicy Couture brands distribution development (Russia, Belarus, Ukraine, Kazakhstan)
1 Jahr und 10 Monate, Jan. 2013 - Okt. 2014
Head of wholesale department MICHAEL KORS (Clothes, Accessories, Shoes, Bags)
BNS Group
Wholesale Michael Kors department creating Sales team selection and training Market development of the brand in Russia, Ukraine, Belarus and Kazakhstan Buying system establish and control for Russian, Ukraine, Belarus, Kazakhstan markets New partners searching and engagement by the business plan agreed with HQ Show-room work-system adjustment Qualitative distribution establish and control
3 Jahre und 2 Monate, Dez. 2009 - Jan. 2013
Head of DIESEL Russia department
Show-room Li-Lu (Rubince Import, Bonstreet Fashion Retail)
Responsible for Diesel brand (Clothes, Accessories, Shoes, Bags, Underwear, Beachwear, Homewear) distribution development on Russan market (Retail&Whls)
1 Jahr und 6 Monate, Juli 2008 - Dez. 2009
Key account/Brand manager Tom Tailor brand
Fashion Distribution Laboratory
Key account management (customer service support, working with key clients as Snow Queen, Jeans Symphony, METRO Cash and Carry) Dealing with HQ (Germany): getting and provide brand positioning information and collection ideas (every month) Collections buying in Moscow providing / German show-room for customers and for own retail with respect to top items, regions markets and composed buying budgets Franchising projects management
2 Jahre und 10 Monate, Okt. 2005 - Juli 2008
Key account/Product manager (Lugguage&Bags)
Trade House Rusdel
Responsible for the sales (luggage, bags, accessories premium class: Longchamp, Le Tanneur, Lamarthe, Nannini, Delsey, Rimowa, Tumi, Kipling, Eastpak) Key account management (Stockmann, Mercury) Commercial terms working out for partners, concluding contracts with new partners Working up of: year budget, purchases, purchase prices and turnover in each point of sales with respect to product groups and brands
5 Monate, Juni 2005 - Okt. 2005
Retail Product manager (shoes)
Trade Centre Payana
Review retail sales Deliveries control Buying for retail stores Assortment correction with respect to sales review Optimizing stock with respect to sales review, working out article matrix
8 Monate, Nov. 2004 - Juni 2005
Main merchandiser
Stock-Centre Company
Projecting and introduction merchandising system for the company Monitoring and control merchandising rules accordance (15 stores in Moscow) Making trainings for retail stuff Projecting and introduction advertising actions Price changing monitoring Immixture in stores inventories
Ausbildung von Alla Fentisova
2000 - 2005
Marketing & Commerce
Russian State Trade-Economic University
Commodity science and examination of goods in foreign and domestic trade (food and non-food products)
Sprachen
Englisch
Fließend