Andreas Rubinski

Head of Cloud Sales to commercial customers, BTB. Develop new market penetration strategies, value proposition and partner engagement. Business development of Private, Public and Hybrid Cloud Solutions, including Managed Services, Consulting and Professional Services. Engagements with public hyper-scalers like AWS and Microsoft.

Managing consulting, services-led, and multicloud partners. Building delivery capability and capacity to ensure that VMware and partners are able to meet delivery demands. Recruiting, managing and developing partners in services, driving customer deployments and consumption, as well as empowering their own pre-sales and consultancy teams to create new business. • Developed a new partner management model • Created partner offerings to sell cloud solutions such as: VMC on AWS

Ad Interim Consulting Assignments. • Developed and introduced new market penetration strategies, Go2Market strategies, Value Proposition development, reorganization of Sales and Marketing teams, recruitment / development and coaching of Sales Management teams, identification and recruitment of new distribution partners. Reduced the cost up to 50%, Opex and Sales YoY growth by 70%.

Managed a company with 100 employees on 3 sites in Switzerland, i.e., Basel, Bern, and Zürich. • Aligned different channel organizations in Basel, Bern, and Zürich to operate as one company, i.e., Bechtle 2020, reducing management costs. Focused on service agreements instead of HW sales only by changing the sales targets for Account Managers, measuring on Profit instead of Revenues.

Head of MIAG the technology provider of a fleet management and car sharing operation management, a cloud solution including infrastructure services and operation support named Mobisys. • Developed Sales and Business Development strategy. Introduced international sales in new markets, turnaround in sales performance. Won two international corporate customers in Europe & Asia Pacific Region. • Opened a market potential for all corporate companies with big car fleets.

General Management of the channel / volume business company >50 Million USD Revenues, >100 Employees in EMEA, 4 000 Distribution Partners. Precision Measurement Instruments, Services & Solutions for Laboratories, Retail & Industry.

Key Account Management in Outsourcing Business. Established and managed relationship on C-level. Single Point of contact and trusted advisor for customers in particular for any project issues and understanding of client pain points, objectives, challenges, and specific business needs. • Created engagements and won deals with a Total Contract Value up to 500 MUSD.

Accountable for Products & Services Sales to commercial customers, i.e., PC, Printer, Accessories, and attached services. Managed 100 Million USD Channel Business in EMEA. Managed 20’000 Distribution Partners in >100 countries, focused on Eastern Europe, Middle East and African countries. Managed people including 15 Regional Channel Business Country Managers in Eastern Europe, Middle East and Africa.

Project Management in Sales Engagements. • Developed Pump Systems for Oil Industry. Sales of Frequency Converters and Oil & Gas Pump Systems.

Internationales Marketing

Elektrische Energietechnik, Hochspannungstechnik, Leistungselektronik, Photovoltaik