Caterina Schwaier

Manages the development of the LOOX Fitness Planer app (iOS & Android) and the Mcfitmodels,com website with SCRUM methods. Translates stakeholder requirements into development tasks. Defines project plans, roadmaps and product strategies for platform development. Decides development work packages. Plans and coordinates development and design resources. Trains and coaches product owners. Recruits employees.

Managed development of the BILD.de Community (web, mobile & apps) with classical and agile project management methods (scrum and waterfall model). Extended all BILD.de apps and website with social media features. Defined project plans, roadmaps, product and social media strategies. Developed monthly community and social media reportings. Coordinated soft-and web-development, designers, editorial and marketing department.

Created and maintained pre-edited newspaper articles for BILD.de. Analyzed SEO web page performance and defined improvements. Coordinated new content generation, edited SEO relevant page elements (e.g. metadata). Led 5 persons SEO team (part time employees).

Conducted customer surveys for duty free businesses in Copenhagen and Oslo. Guided congress guests of the Federal Ministry of the Interior, Deutsche Bank, Sparkasse Berlin, Commerzbank, Goldene Kamera, Ein Herz für Kinder, and Bundespresseball. Presented technology products at trade fares (e.g. Samsung Smartphones at IFA).

Researched and moderated a weekly Jazz evening show, produced advertisements, prepared and edited radio reports, completed several speech, moderation and presentation trainings. Employment was in parallel to bachelor studies.