Chris Stokes

Working with the Divisional Marketing Manager and Senior Product Managers on a range of brands and product categories in the Stationery, Office Furniture, and Business Machines product divisions. Marketing Australian and International brands. Responsible for the brand re-launch of Sihl Digital Imaging into the Australian print-media market. Working with the Marketing Manager and CEO on the re-development of company-wide ecommerce strategy and infrastructure, for launch FY2014.

Home-Entertainment Department; responsible for the sales of TV's, DVD's, mobile-phones, PC's, digital-camera's, and various other electronics. My first working experience as a young-adult; gave me a broad exposure to FMCG product ranges & brands, daily observation of retail-marketing, an intimate understanding of consumers, market-segments, and their various decision-making-processes.

Assisting the Brand Managers and Marketing Director with the daily marketing activities in the Mens, Specialist, Sporting and Lifestyle Magazine categories. Working on titles including FHM, Rolling Stone, Zoo, and many others. ACP Magazines is now owned by Bauer Media Group (Deutschland), operating in 16 countries worldwide.

Focal studies: Retail marketing; Management and Leadership; Psychology Processes; International Business Management

Major Study: Marketing Minor Studies: E-Commerce, International Studies