Csaba Prjevara

Defining E-mail marketing journey. Setting up marketing automation campaigns to generate leads, and convert them into customers. Connecting paid media channels to marketing automation platforms to run campaigns on common database targeting (Facebook, AdWords). Plan, manage and lead seasonal campaigns. Developing and optimizing microsites.

Developing and implementing yearly marketing plan (B2B, B2C) for all dealerships and services. Budget planning and monitoring. SEO, SEM and Direct marketing activities of Car Parts Webshop. Briefing marketing materials. Segmented marketing campaigns. Managing lead generation and e-commerce campaigns (AdWords, Facebook Ads, Banner campaigns).

Developing online marketing strategy for boats, accessories (Hungary & EU). Recent reports of campaign performance. Managing SEO & SEM campaigns. Content creation for CMS websites.

Leading campaign management & web development group. Analyzing and optimizing conversion funnel. Budget planning and monitoring. Performance analysis (ROI, CPC, CPA).

Planning brand marketing campaigns (Owned brands: ABM Multimedia, PT Tuning BOX) on different online channels. Budget planning. Vendor and partner management (Hungary and other eastern european countries). Designing online and offline marketing materials (POS, brochures, etc.). Defining touchpoints for webshop performance measurement.

Marketing & Kommunikation

Marketing & Kommunikation

Public Relations