Devasmita Halder
Angestellt, Marketing Communications Manager, BSH Hausgeräte GmbH
München, Deutschland
Werdegang
Berufserfahrung von Devasmita Halder
11 Monate, Feb. 2019 - Dez. 2019
Category Manager
BSH Home Appliances Group
Hold P&L responsibility of laundry category at BSH India. Responsibilities included creation, execution and evaluation of product and marketing strategies for the front load and top load fully automatic washers, tumble dryers and washer dryer portfolio within the laundry care category.
1 Jahr und 1 Monat, Jan. 2018 - Jan. 2019
Deputy Brand Manager
BSH Home Appliances Group
Understand the business requirement from each product division and partner senior team in strategy formulation. Post strategic alignment across key stakeholders, responsible for creating and implementing marketing plans. Solely responsible for end-to-end delivery; from, developing the creative brief to the checking of the campaign effectiveness for Laundry & Refrigeration categories in Indian market (80% of BSH IN business)
2 Jahre, Jan. 2016 - Dez. 2017
Assistant Brand Manager
BSH Home Appliances Group
Understand the business requirement from each product division and partner senior team in strategy formulation. Post strategic alignment across key stakeholders, responsible for creating and implementing marketing plans. Solely responsible for end-to-end delivery; from, developing the creative brief to the checking of the campaign effectiveness for Laundry & Refrigeration categories in Indian market (80% of BSH IN business)
1 Jahr und 10 Monate, März 2014 - Dez. 2015
Senior Executive Brand Management
BSH Home Appliances Group
1 Jahr und 1 Monat, März 2013 - März 2014
Senior Account Executive
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Fox Crime (India), Mattel Toys, Home Centre (GCC & India), Vodafone (India & French Polynesia)
1 Jahr, März 2012 - Feb. 2013
Account Executive
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Fox Crime (India), Mattel Toys, Home Centre (GCC & India), Vodafone (India & French Polynesia)
1 Jahr, März 2011 - Feb. 2012
Assistant Account Executive
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Fox Crime (India), Mattel Toys, Home Centre (GCC & India), Vodafone (India & French Polynesia)
3 Monate, Okt. 2011 - Dez. 2011
Intern
Ambience Publicis
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Citibank
3 Monate, Juni 2011 - Aug. 2011
Intern
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Pramerica Mutual Funds and Kimberly Clark (Kortex)
Ausbildung von Devasmita Halder
2 Jahre, Apr. 2009 - März 2011
Communication Management, Advertising
International School of Business & Media
Advertising
3 Jahre, Apr. 2006 - März 2009
Mass communication
University of Calcutta
Journalism & Mass Communication (Honours/Major)
Sprachen
Englisch
Fließend