Diana Macovei
Angestellt, Project Director, Tribal DDB Prague
Prague, Tschechische Republik
Werdegang
Berufserfahrung von Diana Macovei
Bis heute 14 Jahre und 5 Monate, seit Feb. 2010
Project Director
Tribal DDB Prague
Recommend interactive solutions on key campaigns Educate clients on the benefits of interactive communication Lead interactive projects across all DDB clients Co-ordination of creative, Client Service, external talents Exploiting opportunities with DDB clients Managing online tenders, approaching potential clients Promoting Tribal DDB in media Creating relationship with Tribal DDB network
1 Jahr und 6 Monate, Juli 2008 - Dez. 2009
Project Manager
EURO RSCG 4D
Create and execute project work plans and revise as appropriate to meet changing needs and requirements. Identify resources needed and assign individual responsibilities. • Manage day-to-day operational aspects of a project and scope. Review deliverables prepared by team before passing to client. Prepare for engagement reviews and quality assurance procedures. Ensure project documents are complete, current, and stored appropriately.
1 Jahr und 7 Monate, Jan. 2007 - Juli 2008
European Online Media Analyst
Monster Worldwide
Report and analyze the effectiveness of Monster’s online media campaigns to ensure that they meet the objectives of the Marketing and eBiz teams; Verify the performance tracking reports generated by the media agency, investigate and resolve tracking data anomalies, and develop consumer behavior insi
10 Monate, Apr. 2006 - Jan. 2007
Business Analyst
Monster Worldwide
Provide analyses from internal and external data sources; Provide deeper target audience understanding through the development of new tools/reports; Play a role in establishing and refining metric definitions and company success metrics Gather industry research, competitive landscape information and
1 Jahr und 1 Monat, Apr. 2005 - Apr. 2006
Online Marketing Supervisor
QCNS
Plan and create PPC (pay-per-click) campaigns: research and decision-making regarding advertising channels (major search engines), titles and descriptions to be used, ID strategy, URLs, geo- and language targeting, bid strategy, creation process time span. Manage assigned monthly budget, by continuo
8 Monate, Sep. 2004 - Apr. 2005
Brand Manager
APLAST
Develop and Implement, together with the advertising agency, Marketing Strategies: Market Positioning & Communication. Ensure efficient communication between the advertising agency responsible of creative concepts; Work closely with the sales department in order to identify new categories of clients
1 Jahr und 4 Monate, Juni 2003 - Sep. 2004
Online Adversting Manager
e-afacere
Plan and create PPC (pay-per-click) campaigns: research and decision-making regarding advertising channels (major search engines), titles and descriptions to be used, ID strategy, URLs, geo- and language targeting, bid strategy, creation process time span.
Ausbildung von Diana Macovei
1 Jahr und 2 Monate, Okt. 2004 - Nov. 2005
Journalism and Multimedia
Bucharest State University
Digital Photography, Communication Strategies, Copywriting, Filming Module
4 Jahre und 1 Monat, Sep. 2000 - Sep. 2004
Marketing Research
Academy of Economic Studies
Marketing Research, Marketing, Advertising Strategies, Statistics, Economics, B2B Marketing, Marketing Information Systems, Cybermarketing
Sprachen
Englisch
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Französisch
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Russisch
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Rumänisch
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Tschechisch
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