Fadi Sadeddin

- Heading the marketing and business development team. - Responsible of developing corporate marketing and communications' activities for our clients which include strategic marketing planning as well as the brand positioning. - Generating new business and maintain clients relations. - Managing new product launches. - Develop and execute strategic and tactical ATL & BTL marketing campaign to enhance and maintain our position in the market. - Monitoring the market trends and competition

-Heading the marketing and communications team. -Responsible of developing corporate marketing and communications' activities which include the overall strategic marketing trends as well as the positioning and budget allocations. -Oversee the work of the team which consist of 15 people Marketing Manager, Assistant Marketing Managers, PR & Media Manager, Marketing Executives & Graphic Designers -Developing strategic marketing plan for different products which includes corporate and retail products.

- Heading the marketing team of the company's new projects in Abu Dhabi & Dubai. - Responsible of developing corporate marketing and communications' activities which include the overall strategic marketing trends as well as the positioning and budget allocations. - Oversee the work of the team which consist of an Assistant Marketing Manager, Media Manager and Three Marketing Executives. - Responsible of the advertising and media agency pitch processes

- Heading the project marketing team for Dubai & Northern Emirates Projects. - Responsible of developing corporate branding activities which includes the overall strategic marketing trend as well as the positioning and budget development. - Over see the work of the team which consist of an Assistant Marketing Manager, PR Manager, Event Coordinators and two Marketing Executives. - Contributed to the development and implementation of the new corporate identity and the new CI guidelines document