Franz Gira

Responsible for driving the development of pricing maturity in order to establish a culture of centrally controlled price strategy being an integral part of doing business. Main areas of activities are upgrading and alignment of pricing skills in the organization, development, refinement and implementation of new pricing processes and tools and leading pricing improvement projects in DACH-R and CEE Region.

Responsible for planning and executing marketing activities within sales Austria. Leading a team of product managers and MarCom specialists. Conducted the development of various campaigns like “True Blue Nature” and the “EATON Power Aktion”. Set new standards in Austrian ET channel marketing by building up the necessary connections to wholesalers. Implemented a planning and cost control tool in order to handle the responsibility for more than half a million € MarCom Budget.

Restructured the department with new goals and new defined interfaces to other departments in order to gain efficiency. Demonstrated strong planning and team leading capabilities. Conducted market introductions and participation in trade fares. Responsible for setting list prices and discount structure. Developed sales supporting training programs and presentations focused on a products benefit for employees and for customers.

Coordinated the compilation of customers solutions and special price requests. Drove market research in targeted market segments in order to find new customers. Major contributor to action planning within the OEM team in order to reach turnover goal of € 7 mio. Big success in key accounting: Won Austrian customer in the segment “Airport and Logistics” with a potential of € 3 million by analyzing the customers organizational chart very closely and prepare the right solution for this particular key account.

Worked in customer support (telephone and on site) for a SCADA software. Cooperated very closely with sales staff by doing presentations at the customers site, preparing solutions and dealing with customer requests. Updated product information and local pricing catalog. Responsible for exchanging information with Israel based developers department. Implemented LON (Local Operating Network) based decentralized facility management system at FEISTRITZWERKE GLEISDORF.