Frederic Bruneteau
Inhaber, Managing Director, PTOLEMUS Consulting Group
Brussels, Belgien
Werdegang
Berufserfahrung von Frederic Bruneteau
PTOLEMUS is the first strategy consulting firm focused on serving leading companies in the Mobility Ecosystem. Our services: - Assist you in the definition of your strategy - Assist in the product / service development, packaging and launch strategy - Advise on / implement partnership and sourcing strategy - Business development - Development of business plans - Due diligence assignments
2007 - 2008
Product Line Manager, Content & Services
TOMTOM INTERNATIONAL
Based in Amsterdam, I defined new services on GPS devices and smart phones worldwide: - Drive the P&L of content and services on www.tomtom.com and on TomTom HOME - Supervised negotiation of partnerships with content suppliers - Launched online subscription Map Update Service in over 20 countries - Defined and launched in 5 countries LIVE (connected) services bundle (HD Traffic, Google local search, Safety alerts, Fuel prices…) - Defined 2008-2009 service roadmap
2006 - 2007
Sales & marketing Director, WiFi / WiMax
SFR VODAFONE
Based in Paris, I run the commercial operation of SFR’s WiFi and WiMax business: - Defined WiMax positioning, coverage, product portfolio and offering - Defined municipal WiFi strategy, investment plan and partnerships - Won key public RFPs from the cities of Paris, Nantes and Metz
2004 - 2006
Sales & Marketing Director, WiFi
SFR VODAFONE
Based in Paris, I started up SFR's WiFi business and made it the no. 2 WiFi operator in France, with 400 hotspots and access to 80,000 hotspots worldwide. - Defined marketing and communication plan and launched new services in conjunction with Vodafone - Defined tariffing strategy, e.g. Europe’s first GPRS/3G/WiFi bundled subscriptions and 9434 (WIFI) payment system - Created and supervised sales team (300 contracts signed) - Negotiated roaming partnerships with 10 operators (Orange, Sprint, etc.)
2000 - 2004
Head of Multimedia Strategy
SFR VODAFONE
Based in Paris, I defined and implemented SFR’s mobile multimedia strategy. - Supervised 3G launch strategy, in conjunction with Vodafone - Co-ordinated cross-functional multimedia program (100 staff) - Implemented a global overhaul of multimedia customer experience - Co-ordinated launch of multimedia services (MMS, games, etc.) in shops, on the web and in customer care - Defined optimal handset migration path from 2G to 3G - Defined 2G/3G network coverage specifications - Organized SFR 3G licence bid,
Business Analyst, promoted to Consultant and then Senior Consultant, in the Corporate Finance / Technology practices Based in London, I assisted operators, ISPs, equipment vendors and financiers in their strategy: - Defined launch and development strategic and marketing plans - Developed multiple mobile operator business plans including the building of complex internet and network models - Undertook the pre-financing or pre-acquisition commercial due diligence of several companies - Managed 8 consulting as
1995 - 1996
Financial Analyst, Mergers & Acquisitions
BNP PARIBAS
Based in New York, I advised clients across a broad range of industries, from industrial furnaces to cosmetics - Identified US acquisition targets and buyers - Carried out financial analysis and structured finance - Built valuation models of targets
Ausbildung von Frederic Bruneteau
1995 - 1995
Economie
Universität zu Köln
1992 - 1995
HEC School of Management, Paris
Sprachen
Französisch
Muttersprache
Englisch
Fließend
Deutsch
Gut
Niederländisch
Grundlagen