Helen Chen

Angestellt, Senior Sales Account Manager, Wisers Information Limited

Shanghai, Hongkong

Über mich

Over 10 years sales & marketing experience in both manufacturing industry and professional service industry. Craft beer lover & freelancer with more than 10,000 followers and 7000-member group.

Fähigkeiten und Kenntnisse

Account management
Business Development
digital marketing
Chinese social media marketing
market entry research
Market Research
omni media monitoring
KOL marketing
AI big data solution
Social listening
Consumer Insight
Event marketing
Marketing & Sales
Sales Management
Copywriting
Chinese language
English Language
Translation

Werdegang

Berufserfahrung von Helen Chen

  • Bis heute 4 Jahre und 10 Monate, seit Sep. 2019

    Senior Sales Account Manager

    Wisers Information Limited

    110% achieved H1 target of 2021 * Responsible for B2B business development, covering industries including fashion & luxury, retail, lifestyle, alcohol, Real estate. * Responsible for strategic partnership development with PR & digital marketing agencies like Ogilvy, Weber Shandwick, as well as consulting companies. * Product & Service: - Social listening - Consumer analysis - Campaign analysis - KOL analysis - Media strategy and analysis - Media monitoring

  • Bis heute 9 Jahre und 6 Monate, seit Jan. 2015

    Marketing and Communication Director

    ASK STUDIO

    - Head of Marketing and Communication @ ASK STUDIO, an international architectural and interior design practice based in Shanghai. Responsible for company communication and marketing strategy, content marketing, social media marketing, event marketing, project marketing. Generated and closed 1.2M revenue in 3 months. - Senior freelance copywriter: Provide lifestyle content on music, craft beer, shopping, travel, fashion, food&drink for clients including Global Blue(UK), Bacardi, Jameson, INUK, Wenger, etc.

  • 1 Jahr und 8 Monate, Dez. 2017 - Juli 2019

    Senior Sales Account Manager

    Media 10 Ltd

    Head of Food&Drink and kitchen appliance - Event Marketing. Responsible for food&drink and kitchen appliance section of the world's longest running consumer lifestyle&design show.

  • 1 Jahr und 5 Monate, Aug. 2016 - Dez. 2017

    Head Of Marketing Business Development

    BaiCheng Culture Media

    Co-founder, responsible for company business development, KOL marketing, social media marketing, event marketing. Co-founded apparel brand ROOKIE COMBO

  • 1 Jahr und 5 Monate, Apr. 2015 - Aug. 2016

    Business Development Executive

    Euromonitor International

    Responsible for B2B corporate new business development of ingredients & personal accessories industry.

  • 6 Jahre und 3 Monate, Juni 2007 - Aug. 2013

    Senior KA Manager

    Wuxi Jiefu Electroacoustic Co., Ltd

    Responsible for oversea KA management (Samsung, LG, Sharp, Vestel, Arcelik), as well as trade marketing.

Ausbildung von Helen Chen

  • 1 Jahr und 1 Monat, Sep. 2013 - Sep. 2014

    International Business and Entrepreneurship

    University of Glasgow

    Merit degree | A3 on dissertation | The Best Performing Student award owner 2014/1–2014/5 Team Lead of the Consulting Project for PASMA, a local company in Glasgow; 2014/11–2014/12 Sales and Marketing at Component Sense - a local company in Edinburgh.

  • 3 Jahre und 10 Monate, Sep. 2003 - Juni 2007

    Business English

    Jiangsu Normal University

    GPA 80% 1st Class Scholarship owner Certificate for Test for English Major Grade 8

Sprachen

  • Englisch

    Fließend

  • Chinesisch

    Muttersprache

Interessen

Writing
Craftbeer
Movies
Reading
Music
Travel

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