Joanne Crowe

Developed new market for MorphoSys antibody technology; Initially preformed sales and marketing duties, then hired sales people as business grew; Managed integration of sales and marketing functions at aquired companies; Currently managing global marketing, with staff in 3 countries.

Directed Global Marketing; Member of Corporate Steering Committee; Managed group of 33 MarkCom staff; Worked with CEO, CFO, analysts and legal team to develop and write prospectus and other documentation for IPO; Presented company to investors, developed Investor Relations materials.

Managed various product lines; Trained sales force and worked with them in the field; Hired and managed additional Product Managers; Coordinated marketing activities and srategies with German HQ; Presented technical seminars to customers

Forschung