Jurgen Bogaert

• Responsible for defining the annual YME ‘single’ P&A sales, expenses, operational profit, investment budget and integration of these within Distributor’s annual budgets for the consolidation of Europe. Guiding and approving next year’s operational P&A department budgets, which are in line with targets set for all departments in the Mid Term Plan, and ensure and stimulate the realisation of the budgets/targets

• Responsible for Sales & Sales Planning, Strategic Marketing & Communication Planning and Parts Pricing on a European level for the Mitsubishi Motors Europe after sales business in order to maximize turnover and profit (P&L), including setting up NSC targets, identifying and materializing opportunities • Turned around MME’s parts and accessories turnover & profit drop of previous years in a positive result

• Directed the Accessory Business Planning Department into improved plan submissions (24 month before new vehicle SOPs), including full financial profitability investment and risk assessment • Created a joint pre-business plan market meeting strategy to support future sales conquests, in parallel with the proposed Accessory Product Management team conversion with full life-cycle responsibility • Requested and supported Accessory Development team in accessory provisions in vehicle developments

• Responsibilities included accessory sales, launch and reporting activities for Hyundai and Kia Motor Europe's distributors and subsidiaries through Mobis Parts Europe's Parts Distribution Centres • Provided sales development support to Accessory Sales Specialists at the different distribution centres for genuine accessories, consumables, tires, complete wheels and paint repair • Finalized a Direct From Supplier-programme conversion into a centralized in-house Drop shipment

• Responsibilities included a remanufactured product programme start-up and the development of consumables, winter complete wheels and paint repair, next to the Direct From Supplier-programme

• Managed and implemented the structure for all Nissan Europe’s Administration & Finance (A&F) project and program portfolios for better prioritization and investment management • Provided guidance to project and programme managers for multiple cross-functional change projects (50 FTEs spread over 300 projects/year) • Collaborated with stakeholders to ensure full commitment and continuous engagement in support of project and programme objectives

• Directed all Dutch After Sales marketing, product management, pricing, launch and operational activities related to genuine and local P&A + tires • Defined product/campaign requirements and provided direction to 4 After Sales Performance Managers • Developed and implemented marketing plans, strategies and programs utilizing a variety of online and offline marketing tactics • Restructured/controlled the incentive and bonus management programmes for dealers/partners

• Responsible for pan-EU After Sales marketing, product management, forecasting, pricing and launch activities for genuine P&A for Toyota/Lexus vehicles • Contributed to sales support activities (campaigns, websites, brochures, events, media, etc.) and supported 10 After Sales Country Managers • Ensured a competitive price setting strategy whilst keeping profitability of genuine P&A • Initiated as Global Accessory Management Committee member a global accessory improvement plan

Current Business Specialist, Heavy Duty Liquids (HDL), Product Development Department • Developed a pan-European market share expansion strategy for 14 HDL brands with local P&G offices • Challenged key competitor products and immobilize competitor media activities in order to maximize the new Procter & Gamble brand launches in conquest countries • Managed and reorganized the pan-European HDL customer complaints service

Sales Executive Representative, Brussels and East-Flanders

Chemistry - Biochemistry - specialization Environmental Biotechnology