Marien van der Velden

Angestellt, Chief Marketing Officer (CMO), UAB-Online

Mijdrecht, Niederlande

Über mich

Building high performing cross-functional teams that drive growth by delivering great products, services and customer experiences is my passion. Leading teams in a customer-focused and people-oriented way from ideas to winning concepts to impactful value propositions and market introductions is what I do best. I’m skilled and experienced in B2C, B2B and B2B2C marketing as well as leading complex changes from strategy to realisation. Furthermore I'm known for having a positive, creative and open mindset that inspires action and collaboration.

Fähigkeiten und Kenntnisse

Marketing management
Strategic marketing
Marketing
Marketing strategy
Internet Marketing
Branding
E-Commerce
Public relations
Customer Experience Management
Performance marketing
Management
Leadership
Innovative Solutions
International experience
Organizational skills
Creativity

Werdegang

Berufserfahrung von Marien van der Velden

  • Bis heute 3 Jahre und 6 Monate, seit 2021

    Chief Marketing Officer (CMO)

    UAB-Online

    Leading marketing at a SaaS scale-up that provides innovative solutions for the global inland- and sea shipping sector.

  • 2018 - 2020

    Director Customer Experience

    Travix International

    Managed customer experience for the CheapTickets, BudgetAir and Vayama brands in an international (40 countries) flight centric eCommerce company.

  • 2012 - 2018

    Manager Marketing & Tribe Lead

    T-Mobile Netherlands

    Managed B2C and B2B marketing for the T-Mobile brand in the Netherlands.

  • 2004 - 2012

    Manager Marketing KPN & Het Net

    KPN

    Managed B2C marketing for the KPN and Het Net brands.

  • 2003 - 2007

    Interim Marketing Manager KPN, Casema & Vodafone

    VODW Marketing

  • 2000 - 2002

    Manager Marketing & Communication

    Freeler

  • 1995 - 2000

    Marketing Analyst & Online Marketeer

    VNU Business Publications

    As a marketing analyst my main responsibilities consisted of delivering marketing intelligence and market research for various VNU consumer and business magazines like Computer Idee, Power Unlimited, PCM and Computable.

Ausbildung von Marien van der Velden

  • 1989 - 1995

    Communication Sciences

    Radboud University Nijmegen

21 Mio. XING Mitglieder, von A bis Z