Dr. Markus Dirr

Angestellt, Chief Digital Officer (CDO) / Executive Director Business Division Digital, Messe München GmbH

München, Deutschland

Werdegang

Berufserfahrung von Markus Dirr

  • Bis heute 5 Jahre und 2 Monate, seit Mai 2019

    Member Of The Supervisory Board

    Münchner Bank eG

    Key Activities: - Increase Customer Centricity on Board Level - Sparring regarding Digital Transformation and Strategy for C-Level-Executives - Protect the core business from digital disruption and increase its competitive advantage.

  • Bis heute 7 Jahre und 6 Monate, seit Jan. 2017

    Chief Digital Officer (CDO) / Executive Director Business Division Digital

    Messe München GmbH

    Key Activities: - Improve the digital strategy and execute most of it - Grow revenue with new digital business models - Key driver for Change and Digital Leadership in the whole organization www.trustedtargeting.com www.workinghero.tv

  • Bis heute 14 Jahre und 7 Monate, seit Dez. 2009

    Vorstand

    aventris eSales AG

    aventris is a boutique consultancy in order to: - Define and execute digital strategies for established companies - Develop existing teams towards digital operational excellence - Test different organizational models for innovation like incubators, or accelerators. www.aventris.com

  • 1 Jahr und 6 Monate, Juli 2015 - Dez. 2016

    Chief Marketing Officer / CMO

    reBuy reCommerce GmbH

    Key Activities: - Growth revenue using state-of-the-art data-driven marketing technology and practices - Create a long-term strategy for the marketing and customer service department and represent the strategy in front of the shareholders. - Led a team with up to 25 employees with allocation of the marketing budget across multiple digital and non-digital channels including TV advertising.

  • 1997 - 2009

    GF

    zwei Gründungen im E-Commerce-Bereich

Ausbildung von Markus Dirr

  • 1 Jahr, Jan. 2019 - Dez. 2019

    General Management Program - GMP26

    Harvard Business School

    Key topics: Leadership, Strategy, Finance, Accounting, Customer Centricity and Innovation. HBS Alumni profile: https://hbs.me/2WU1YYp

  • 2 Jahre, Jan. 2017 - Dez. 2018

    Executive Education Leadership, Change, Strategy & Innovation

    Technische Universität München

    Key topics: Finance, Change, Leadership, Strategy, Finance, Business Development and Innovation.

  • 1 Jahr, Jan. 2014 - Dez. 2014

    Associate Lecturer

    Hochschule München

    Key topics: Social Media, digital society, virality and digital platforms.

  • 5 Jahre, Jan. 2013 - Dez. 2017

    Associate Lecturer

    LMU München

    Key topics: digital society, virality, digital platforms and global services. Supervisory responsibilities of the Master and Bachelor Thesis programs.

  • 3 Jahre und 3 Monate, Apr. 2011 - Juni 2014

    Soziologie

    Ludwigs-Maximilians-Universität München

    Doctorate in Sociology (PhD / Dr. Phil) Thesis: ”SocialFORCE – Method in order to analyse and evaluate viral digital products and services” (German: “SocialFORCE – Methode zur Analyse und Bewertung von viralen Digital-Produkten und -Dienstleistungen”)

  • Philosophie

    Private Hochschule für Philosophie der Jesuiten / München

    Soziologie, Systemtheorie, Pädagogik

Sprachen

  • Deutsch

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  • Englisch

    -

  • Portugiesisch

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  • Französisch

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Interessen

Wissenschaftliche Forschung zum Thema SocialMedia. Ergebnis: SocialFORCE - Methode zur systemtheoretischen Analyse von viralen SocialMedia-Produkten und Dienstleistungen. Zielgruppen-Tools wie Sinus-Milieus und Limbic

21 Mio. XING Mitglieder, von A bis Z