Martín Lehmann-Fuentes

Angestellt, Senior Manager @WPP/GroupM with a special focus on paid social media, groupm Germany

Frankfurt am Main, Deutschland

Über mich

» 100% performance marketing since 2015 with a special focus on paid social media » National & international campaign strategy and management for clients such as Douglas, FERRERO, SEAT/CUPRA, Media Markt and many more » Studied and informed in the relationship between data-driven marketing & digital ethics » Versed in multicultural teams and multidisciplinary projects coordination » Rhetorical talent

Fähigkeiten und Kenntnisse

Business Development
Online Marketing
Conversion Optimierung
Customer Relationship Management
Projektmanagement
Statistical Analysis
Social Media Marketing
Affiliate Marketing
Performance Marketing
SEO
SEM
SEA
Vertrieb
Marketing
Database Management
Social Media
PPC
Paid Social
Google Ads
Facebook Marketing
Paid Search
Organic Search
Lead Generation
Data Driven Marketing
Web Analytics
Programmatic Advertising
Digital

Werdegang

Berufserfahrung von Martín Lehmann-Fuentes

  • Bis heute 1 Jahr und 1 Monat, seit Mai 2023

    Senior Manager @WPP/GroupM with a special focus on paid social media

    groupm Germany

    Senior manager responsible for strategic and operational activities. Steering of all activities with all platforms and partners as well as customer management. - May-August: Interim Management L'Oréal Division LUXE - May-August: Interim Management L'Oréal PPD Division - August-September: Annual strategy L'Oréal Paris Brand - Since October: Account Takeover Henkel (all divisions)

  • Bis heute 4 Jahre und 5 Monate, seit 2020

    Founder & Publisher

    MLF Content

  • 1 Jahr und 5 Monate, 2022 - Mai 2023

    Senior Consultant Performance Marketing | focus on Paid Social Media

    PIA Media

    After a big merger in early 2022, PIA Media is Germany's new no. 1 in digital media. Key account: SEAT CUPRA (VW Group) & Media Markt Saturn - As a Senior Consultant Social Media, I am responsible for the strategic consulting of clients from the paid social sector as well as the conception, implementation, analysis and constant optimization of paid social media campaigns. In addition, I take over the professional training of junior staff and support the acquisition of new customers.

  • 2018 - 2021

    Account Management Performance Marketing (PPC) iProspect

    Dentsu Germany GmbH

    Key Accounts with responsibilities: » Ferrero, Hassia & sgd/HfB (Klett group) I managed > 650K Advertising spendings per Month » Setup, management, optimization & analysis of search and social Accounts (Adwords new: GoogleAds, Facebook, Instagram, YouTube, Bing new: MicrosoftAds etc.) » Implementation of Betas and new (unpublic) products of Facebook and Google. » Client Communications about auf digital marketing subjects, new advertisings options and potentials to increase sales

  • 2015 - 2018

    Jr. Account Management Performance Marketing & Digital Project Management

    adSalsa

    Account Management for adSalsa GmbH & Oschatz Visuelle Medien GmbH&Co KG with » with Key Account like Burda Media, CosmosDirekt, Douglas etc. » Affilinet new: Awin campaign set-up, optimization & analysis Affiliate network building » Email-database building » Traffic building » Monetization of Email-database & Website traffic Email-Marketing Automation

Ausbildung von Martín Lehmann-Fuentes

  • Digital Business

    IUBH Internationale Hochschule

    Digital Marketing: Marktforschung, Customer Relationship Management, Content Management Systeme, Digital and Mobile Campaigns, Social Media Marketing

Sprachen

  • Deutsch

    Muttersprache

  • Spanisch

    Muttersprache

  • Englisch

    Fließend

  • Französisch

    Grundlagen

Interessen

European Affairs
Europe
Digitization
Entrepreneurship
Art
Travel
Cultures

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