Martín Lehmann-Fuentes
Angestellt, Senior Manager @WPP/GroupM with a special focus on paid social media, groupm Germany
Frankfurt am Main, Deutschland
Über mich
» 100% performance marketing since 2015 with a special focus on paid social media » National & international campaign strategy and management for clients such as Douglas, FERRERO, SEAT/CUPRA, Media Markt and many more » Studied and informed in the relationship between data-driven marketing & digital ethics » Versed in multicultural teams and multidisciplinary projects coordination » Rhetorical talent
Werdegang
Berufserfahrung von Martín Lehmann-Fuentes
Bis heute 1 Jahr und 1 Monat, seit Mai 2023
Senior Manager @WPP/GroupM with a special focus on paid social media
groupm GermanySenior manager responsible for strategic and operational activities. Steering of all activities with all platforms and partners as well as customer management. - May-August: Interim Management L'Oréal Division LUXE - May-August: Interim Management L'Oréal PPD Division - August-September: Annual strategy L'Oréal Paris Brand - Since October: Account Takeover Henkel (all divisions)
Bis heute 4 Jahre und 5 Monate, seit 2020
Founder & Publisher
MLF Content
1 Jahr und 5 Monate, 2022 - Mai 2023
Senior Consultant Performance Marketing | focus on Paid Social Media
PIA MediaAfter a big merger in early 2022, PIA Media is Germany's new no. 1 in digital media. Key account: SEAT CUPRA (VW Group) & Media Markt Saturn - As a Senior Consultant Social Media, I am responsible for the strategic consulting of clients from the paid social sector as well as the conception, implementation, analysis and constant optimization of paid social media campaigns. In addition, I take over the professional training of junior staff and support the acquisition of new customers.
Key Accounts with responsibilities: » Ferrero, Hassia & sgd/HfB (Klett group) I managed > 650K Advertising spendings per Month » Setup, management, optimization & analysis of search and social Accounts (Adwords new: GoogleAds, Facebook, Instagram, YouTube, Bing new: MicrosoftAds etc.) » Implementation of Betas and new (unpublic) products of Facebook and Google. » Client Communications about auf digital marketing subjects, new advertisings options and potentials to increase sales
Account Management for adSalsa GmbH & Oschatz Visuelle Medien GmbH&Co KG with » with Key Account like Burda Media, CosmosDirekt, Douglas etc. » Affilinet new: Awin campaign set-up, optimization & analysis Affiliate network building » Email-database building » Traffic building » Monetization of Email-database & Website traffic Email-Marketing Automation
Ausbildung von Martín Lehmann-Fuentes
Digital Business
IUBH Internationale Hochschule
Digital Marketing: Marktforschung, Customer Relationship Management, Content Management Systeme, Digital and Mobile Campaigns, Social Media Marketing
Sprachen
Deutsch
Muttersprache
Spanisch
Muttersprache
Englisch
Fließend
Französisch
Grundlagen