Monica Giraldi

• Assisted the research team in the Impressionist & Modern Art department by providing logistics and technical support. • Catalogued artwork and inputted data into Microsoft Excel. • Researched artwork online, in catalogue raisonné, sale catalogues and library books to assist department members with their work. • Prepared folders with artwork research and information to be handed to clients who purchased lots.

• Planned, designed and illustrated the artwork for an independent screenwriter used to accompany the screenplay, with the potential of becoming the advertising poster once the film is produced. • Used Adobe Photoshop and Illustrator to create digital artwork.

• Part of the Moniker team, working alongside curators, artists and production managers. • Assisted with the production of the art fair by setting up the artwork and installations in the gallery space, handling artwork, logistic and technical support to team members and artists. • Assisted during the art fair by welcoming and registering visitors, liaising with gallery representatives and the public, patrolling the gallery space, artwork sales and in-person flyer distribution.

• Coordinated and completed a market research consultancy on the cinema audience attending The Dukes • Conducted a focus group. Prepared and distributed in-person questionnaires to spectators. • Analysed data which was individually coded and generated from questionnaires and focus group, with extensive use of Excel. • Prepared and presented the final client report to the Marketing Manager with detailed findings and recommendations for future development of the organisation and its marketing strategies.

• Planned, designed and created the logo for the start-up business, following client brief. • Used Adobe Photoshop and Illustrator to create digital logo. • Won the competition on www.freelancer.com

• Planned, designed and created the logo for the Instagram account of the ballet dancer. • Used Adobe Photoshop and Illustrator to create digital logo.

• Planned, designed and illustrated the poster for a vintage clothing sale event held in Manchester. • Used Adobe Photoshop and Illustrator to create poster. • Poster was distributed as flyers and used to market the event online through Facebook and Instagram.

• Planned, designed and created the logo for the fruit and vegetable company, following client brief. • Used Adobe Photoshop and Illustrator to create digital logo.

• Assisted Creative Art Department in preparation of a project-pitch for a client: Participating in the making of a video on McDonalds which would then be presented to their clients in a ‘race’, to show the different steps they went through to come up with their idea for the new coca cola bottles. • Translated advertisements, invoices, and documents from Italian to English. • Observed different departments of advertising company, including strategic planning, television department, creative department.