Natalia Nikita

Vodafone Netherlands: - Vodafone Consumer - Social Media Calendar - Vodafone Business - Social Media Calendar Crocs Europe - Social Media Calendar

- Analyzing online customer outings regarding various products - Working under pressure towards tight deadlines Projects: Baby-Nes, Nestle (2011, Swiss Market) Philips Lumea (2012, 2013; UK & German Market) Philips ReAura (2012, 2013; UK Market) Philips VisaPure (2013; UK & German Market)

C&A: European Brand Campaign , Product and Retail Campaigns • Re-Imagine Design Challenge 2014 (PR Coordinator, Budget Coordinator, Production Coordinator, Analytics Reports). • Quality Enhancement (Production Coordinator). • Spring & Summer In-Store Videos (Communication with Production agency, Project Coordinator).

Supporting both the Strategy and Business Development Departments Tasks: - Competitive Analyses of different client categories and for the agency - Assembling and adapting agency credentials presentations for pitch meetings - Supporting the strategic and creative teams by finding examples of particular types of communication from across the world and across a wide variety of briefs. Clients: - P&G - Prestige Fragrances - Nikon - Onitsuka Tiger

Supporting the Strategy Department Tasks: - Strategic Planning - Creative Briefs - Market Research and Analyses - Monthly Sales Reports - New Business Clients: - Volvo

Master Thesis: “Consumer Needs, Self Monitoring and Brand Loyalty in Apparel Industry: A Distinction between Fast-Fashion and Luxury Brands”