Nidhi Soni

Developing the marketing strategy for the company in line with company objectives. Develop detailed marketing plans for all media channels and centres Oversee the creative development of promotional materials, website content, advertisements, and other marketing-related projects. Communicate with various media buyers, advertising agencies and other services to help marketing projects come to fruition Overall responsibility for brand management and corporate identity

Market Intelligence - Data collection, compilation and analysis, competitor analysis, potential calculation, new dealer appointment etc. Team Development and management - Identify new requirement, sales team planning, target and incentive setting for new joining. Report Analysis and action plan for target achievement in territories Devising and implementing strategies for Order target achievement and sales growth Content optimization on E commerce platforms, sale analysis and action plan for growth

Devise, analyze & measure effectiveness of Advertising & Promotion Analyze market trends to provide critical inputs in line with the selling strategies. Media Planning & buying and manage budgets Ideation and execution of various sales promotions like In-house events, corporate events, Mall/RWA/School activities etc. Maximize sales and profitability of assigned areas through execution of promotional activities

Looked after overall operations for the center. My responsibilities included maintenance of overall business compliance standards, quality service delivery ensuring happy customers, assessing the staff and review team performance periodically, overseeing the complete operations of the centre, while sustaining the profitable operations, developing new business by means of sales promotion of the services offerings, planning & executing in-house and outdoor promotional activities.

looked after Corporate Marketing and Brand Development. Work included empanelment with the companies for Annual Health Checkups, tie-ups with TPAs, designing presentations & marketing material, increasing brand awareness through marketing events & Corporate Presentations in the companies

Work included assessing business opportunities and markets, collecting information on clients, giving Project presentations, organizing events for brand promotion, project discussions with the prospects, understanding client's requirements & providing them the best investment options through our projects.

Work included generating business in International and domestic markets, generating leads for possible business, follow-up activity, project discussions and negotiations. It involved formal proposal writing and business model designing as well.

I have had opportunities to prepare Group business plans, financial modeling, & clients servicing of franchise business & investments. Work entailed fair amount of traveling as well.

Marketing

ZOOLOGY,BOTANY,CHEMISTRY