Dipl.-Ing. Raf Toté

Since December 2016 I'm running my own small craftbeer brewery, brewing Belgian style beers in Austria.

Starting up and leading the business management and commercial strategy for Microsoft’s first party tablets (Surface) across 12 Microsoft subsidiaries within Western Europe. This included a.o. production forecasting, designing and executing the sales & marketing strategy, channel development, and leading the community of Product Marketing Managers across the international organization.

Leading the business management and marketing strategy to drive Microsoft Windows Enterprise sales and deployment, as well as Microsoft’s devices and apps enterprise strategy across 12 Microsoft subsidiaries within Western Europe.

Leading the marketing strategy towards Business and Technical Decision Makers, as well as orchestrating the execution planning across the multiple organizational dimensions (sales, marketing, partners & services) for Microsoft’s Enterprise business across 12 Microsoft subsidiaries within Western Europe.

Leading the change management strategy and execution of the Enterprise Marketing demand generation processes across 18 Microsoft subsidiaries within Microsoft’s EMEA region.

Leading the marketing strategy and execution towards Business and Technical Decision Makers within the Belgian Enterprise market.

Starting up a brand new business unit within LUON, building upon the assets and expertise of Business Squared, acquired by LUON. Leading a team of 12 market researchers and consultants, performing market analyses and developing business development strategies for technology companies in Belgium, including Microsoft, Oracle and SAP.

Assisting senior consultants and managing partners in local and international B2B business development projects, based upon market research.

Teaching practice session in different IT engineering and management topics (incl. Object Oriented programming, electronics, marketing management, financial management & intercultural communication), as well and acting as IT system administrator and application developer.

Information & Communication Technology