Ralph Lengler

UX Research & Design of TradingMaster a Weather App for Energy Meterologists & Traders. User interviews were conducted at the trader‘s workplaces. The App visualizes meterological data using D3.js with line-charts, heatmaps, small-mu & weather-maps.

Requirements Engineering and UX Research / Design within innovation department consisting in: A) Leading “design thinking” workshops with end-users & stakeholders B) Initial Market Research within Nestlé to determine scalability of requirements C) Production of minimal functioning prototypes. D) User-Testing & Feedback workshops with end-users globally E) Overseeing the green-lighted projects in terms of Visual & UX Design and user-testing.

UX Research, Interaction / Interface & Service Design of Fidor Smart Helpdesk, a customer self-service portal (akin to Zendesk Helpdesk). Prototype-Link: http://prototype.fidor.de/HOZIKT/

Concept & Design of a number of (webpage) personalization projects for (r)e-tailers using the Boxalino Software where I designed alternative versions of key / landing pages in order to deliver a customized experience based on the user's characteristics, such as items purchased or pages viewed, etc.

Sunrise Business (Telco): Requirements Engineering, Information Architecture & UX-Design of an iPad app which generates Product Factsheets and facilitates the work of Sales Reps during pre-sale customer visits . Swiss Airlines: Concept, Interaction & Game Design for an iPad Serious Game used in the education of captains (pilots).

Main role was UX Research / Design, which consisted in applying UX Research Methodologies (Card Sorts, Interviews) to evaluate the existing five AO Foundation websites from both a user perspective as well as from a technical point of view (Analysis of HTML, CSS, and JS code and SharePoint configuration) in order to write a set of specification documents (Personas, Scenarios, User Journey Maps, technical improvement documents) on what and how to improve the UX, the IA of their websites as well as their apps.

- The Economics Faculty wanted an info-graphical video explaining the CarbonFarming Initiative of the Australian Government to landholders. - Consulting (Economics): Relaunch of the Carbon Offset Program of Qantas Airlines or how to get more Fair Trade products into Aus. Supermarkets. - Teaching HCI / UX: Students were taught to design the user experience of either a car-sharing (mobile) or a cooking (social media) website doing a contextual enquiry, personas, scenarios, hi-fi prototyping, A/B testing.

- Authoring / Co-Authoring of e-learning material for the project - Editing of e-learning material provided by project partners - Visual Design of the Site - Programming of an e-learning tool using MySQL, PHP & AJAX as an extension of the moodle platform - Tutoring students (film production) - Writing of papers, most importantly the periodic table of visualization methods, by which the project gained high international recognition and visibility. TED for example named it as "one of 100 websites"

Information Visualization with Computer Animation in Film and Video

e-learning / 1. Nebenfach: Organisation / Management / 2. Nebenfach: Filmwissenschaft