Ranja Chrys Rakotomahanina

I spearhead the development of social enterprise and crowdfunding platform with respect to achieve objective of promoting social entrepreneurship in Madagascar by determining and supporting promising start-ups in different sectors such as education, health, energy, and agriculture.

I supervise highly skilled team members, delegating work assignment, and monitoring staff operations in planning and ongoing projects, including terms of reference, communication and coordination, quality control of deliverables, performance management. I direct and control the implementation and assessment of controlled holistic health projects and programmes operations from inception to completion. I leverage in-depth technical knowledge and drafted proposals for tenders accordingly.

I have achieved bottom-line results by pioneering the market analytics department. I have ascertained needs and goals, streamlined existing operations, envisioned new concepts and future trends, and followed through with development, direction, and accomplishment.

I have administered the development and designing of national result-based financing programme for voucher and insurance scheme. Enhanced brand image by developing and implementing Blue Star brand book. ⇨ Acknowledged for outstanding contribution in augmenting standard operating procedures and built rapport with 400 private healthcare providers through capacity building and financial management.

Lecturer for postgraduate student in Marketing and Strategy

I have exhibited active participation in formulation of corporate marketing and communication strategy, including creation and editing of content for print and digital channels and coordination of external service providers. I have utilised broad scope of industry knowledge toward supporting the development and implementation of the country investment promotion strategy as per the UN MDG's.

- Management of cluster project (Agribusiness, Handicraft, Light industry); - Organization of annual business forum where 30 local companies developed joint ventures, new market and new supplier - Development of strategic partnership with national and international organization (WTO, UNDP, UNIDO, ...).

- Develop a strategy of sustainability of the Business Centers Ivoharena (BCI) after the end of the program BAMEX by formulating a business plan that will help all BCI to achieve financial autonomy after year 4, reinforcing the management and entrepreneurship capacities of BCIM (BCI Manager). - Develop the scale of each BCI by making the BCI as institutional and economic actor in their area of intervention, increasing the turnover of each BCI, developing the partnership with external organisation.

- Increase in the sales turnover of 50% by reducing production costs by 30%, distribution of 830.000 bottles representing an increase of 60% compared to the previous period; - Increase in the medical impact of the project with a development of the distribution with 8.000 points of sale in 22 regions; - Management of various quantitative and quantitative researches (acceptability of the new products, notoriety, etc.)

Realizations: - Proposal for marketing strategies based on PESTLIED and SWOT analysis. - Management of 4 national promotional campaigns (Christmas, Easter, Holidays and Re-entry). - Launching of new Pay&Go called "New Illico Generation" involving an increase of the market share up to 60%. - Distribution of more than 200,000 Pay&Go connexion kit.

Investment promotion, Social Venture capital