Rebeca Lahlal

Marketing with focus on content. As Marketing Communications Manager, my homebase is Storytelling. I love to play with words, pictures and emotions in German, English and Spanish. The target is always to create interesting content around our core solutions: Autonomous Mobile Robots, mobile workstations, and Auto ID devices. I maintain long-term business relationships with international marketing and PR managers from both supplier and customer side. I inform and advise our customers on modern Auto ID solutions for their way of digitalisation according to Industry 4.0. Other big pieces of my marketing mosaic: Website, Social Media, and Events. But there is also a lot of PR: I write our press releases and organise their publications. A bit of personal branding and HR are as well part of my daily business.