Ritu Chopra

Bis 2023, Graphic Designer, Macquarie Group

Munich, Deutschland

Über mich

I am a design professional with 15 years of experience delivering high-quality creative solutions across diverse industries. Skills and Expertise: Brand Identity and Style Guides: Expert in crafting thorough brand identities, encompassing logos, color palettes, typography, and design elements, along with detailed style guides. Graphic Design: Proficient in creating a wide range of assets including digital, and print collateral such as reports, posters, ads, brochures, banners, newsletters, e-mailers, presentations, infographics, social media posts and gifs for various platforms. Booth Layout Design: Experienced in creating compelling, modern graphics for trade show features, including invite, backdrop, walls, outdoor flags, and more. Video Production: Proficient in conceptualizing, scripting, and editing diverse content to convey brand messages and foster user engagement across digital platforms.

Fähigkeiten und Kenntnisse

Engagement
Leadership skills
Teamwork
Adobe InDesign
InDesign (Adobe)
Adobe Illustrator
Figma
Corel Draw
quark express
Layout
Graphics
Print Media
Art Design
Illustration
Management
Marketing
Media Design
Branding
design direction
Corporate Design
Graphic Design

Werdegang

Berufserfahrung von Ritu Chopra

  • 2 Jahre und 1 Monat, Okt. 2021 - Okt. 2023

    Graphic Designer

    Macquarie Group

    - Created a detailed style guide from scratch that improved design and brand consistency across all design materials. - Skilled in video production, adeptly conceptualizing, scripting, shooting, and editing diverse content to effectively convey brand messages and foster user engagement across digital platforms. - Conducted research on the latest trends and products in the design industry, resulting in a cutting-edge design for various events and projects.

  • 1 Jahr und 10 Monate, Dez. 2019 - Sep. 2021

    Creative Design Services Manager

    Evalueserve.com

    • Effectively managed a team of 16 creative professionals and forged robust connections with cross-functional stakeholders and partners • Supervised all creative processes, ensuring adherence to brand guidelines and accurate implementation of changes by the offshore team • Maintained the quality of project deliverables like Presentations, report, infographics, charts, ads, carousal banners throughout the entire development lifecycle

  • 3 Monate, Sep. 2019 - Nov. 2019

    Design Consultant

    Self Employed Freelancer

    • Created brand identities and design concepts for organizations like Enhelion Knowledge Ventures, Sage Publishing, and Aptara • Collaborated with Boston Consulting Group on onsite project, resulting in improvement in project efficiency • Strategically managed workflows, reducing project delivery time and nurtured vendor relationships

  • 4 Jahre und 8 Monate, Jan. 2015 - Aug. 2019

    Deputy Manager

    SAGE Publications

    • Led a team of 4 team members and worked closely with multiple freelance designers to create extensive design concepts for a variety of collateral, including infographics, microsites, catalogues, brochures, campaigns, white papers, and reports across various platforms. • Specialized in overseeing the complete branding of book fair exhibitions, efficiently managing every stage from conceptualization to execution with vendors to ensure a seamless and memorable experience for both exhibitors and attendees.

  • 1 Jahr und 5 Monate, Aug. 2013 - Dez. 2014

    Design Manager

    Contentra Technologies

    • Extensive experience as both an individual contributor and team leader, managed a group of 11 designers to create designs for newsletters, promotions, and sales materials • Collaborated with executives and marketing professionals to align creative work with the company's brand and objectives • Set team performance goals, enhancing efficiency • Designed templates for clients like Disney, Appleseed and Time Life

  • 2 Jahre und 3 Monate, Juni 2011 - Aug. 2013

    Design Lead

    Macmillan Publishers

    • Balanced dual roles as an individual contributor and team leader overseeing 7 designers • Collaborated with marketing to create visual strategies, contributing to increase in business development • Spearheaded design and illustration of textbooks, marketing materials, and English literature workbooks, meeting tight deadlines with improvement in efficiency • Supported multi-discipline teams, delivering design solutions that balanced customer requirements for performance and cost optimization.

  • 3 Jahre und 2 Monate, Mai 2008 - Juni 2011

    Senior Graphic Designer

    Q2A Media Pvt. Ltd.

    • Have created book covers and inner spreads for clients like Disney, Time Life, Crabtree, Teaching Strategies Inc., National Geographic, Mc Graw-Hill, Scholastic, Houghton Mifflin Harcourt, Cengage Learning and Oxford University Press, and more, serving audiences in education and trade markets • Accomplished a high success rate in creating layouts for promotional materials • Worked closely with customers to collect and clarify requirements, set project boundaries, and effectively oversee project progress

Sprachen

  • Englisch

    Fließend

Interessen

Reading
Travel
Music
Art

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