Tina Wingenter
Selbstständig, Manager, helloYOU apartments
Nackenheim, Deutschland
Werdegang
Berufserfahrung von Tina Wingenter
Bis heute 6 Monate, seit Jan. 2024
Manager
helloYOU apartments
Kurzzeitvermietung von Apartments für Business People und Travelers
Bis heute 6 Jahre und 8 Monate, seit Nov. 2017
NIKE Brand Manager
Nike Central EMEA
I am responsible for supervising all marketing initiatives of 2 digital accounts and a trade association including it`s members. In my role I manage a team in charge of conveyeing Nike`s value proposition online and offline and maintaining the brand`s leadership position on the market. Everyday responsibilities: employee and stakeholder management, implementation of marketing strategies, CXM, content strategy development across media channels, creative ideation, pitch strategy and finance controlling.
2 Jahre und 7 Monate, März 2021 - Sep. 2023
Senior Brand Manager
Elizabeth Arden GmbH
As Head of the AGS Visual Presentation team, I was responsible for streamlining the Visual Merchandising processes and developing and implementing a new service for our retail partners that reduced costs for the brand. In my role I led an internal Visual Presentation team, three agencies and a network of stakeholders, all involved deploying Nike`s mission to the market.
* Planning + Roll-Out of Nike Women Module Concept Spaces (150 pcs.) * Planning, Execution + Evaluation of monthly Marketing Campaigns at Retail Partners * Budget Planning + Controlling
* Planning, Implementation + Evaluation of monthly Marketing Campaigns in Nike Direct Stores und Factory Stores * Expansion of Nike Women + Men Shop-in-Shops (50 pcs) * Budget Planning+ Controlling
* Marketing Campaign Planning, Execution + Evaluation * Planning, Execution + Evaluation of Nike Football Events * Key Account Management of Sport Scheck, Engelhorn Sports, Breuninger + Quelle (digital)
Ausbildung von Tina Wingenter
3 Jahre und 6 Monate, Sep. 2000 - Feb. 2004
Textil Management & Mode Marketing
AMD Akademie Mode & Design
Final Grade: 2.2