Vida Imaninia

This project made part of my plan study of the Master in European Business at ESCP Europe Business School. Was a team project composed by 5 students providing a consultancy service to L´Oreal Germany for a new communication plan for one of their main brands, Biotherm. The communication plan was aimed, through an extensive use of digital and social media interaction, to target a new customer base composed by younger women but without losing the current customer base.

This project was the first project included in my study plan for the Master in European Business at ESCP Europe Business School. Was a group project composed by five students and the whole project was in parallel with the lessons. The client was Santander Consumer Bank. It was a HR project whose aim was to build a questionnaire aligned with Santander soft skills aimed to evaluate potential junior profiles.

A three months interniship at Graziadio&C Spa, a small-medium electrical components manufacturer close to Turin. My task was to analyse and find an appropriate inventory system of one of the product lines in order to improve the monitoring efficiency.