Yan Liang

In charge of marketing team and video team of Vogue China, established the marketing team and marketing strategy and led brand enhancement of Vogue China. Got involved in the integration of Vogue China and made great effort in business development and Vogue brand’s enhancement leveraging integrated marketing. Enhanced Vogue China media exposure by establishing strong relationship with media partners and accumulating networks with fashion bloggers.

Led marketing department of SELF China, got involved in the entire process of SELF China's development, and accumulated networks and communication experience. Set up marketing department and led marketing team to cooperate with Editorial, Advertisement and Circulation departments, made great effort in team building, business development and SELF China's branding enhancement. As a result SELF China won the No. 1 selling women’s magazine in China since 2009 (2 years after launch).

Led communication solutions team, business development team and professional training assistance to the training director of the group. Served more than twenty international and domestic clients including fast moving consumer goods, information technology, healthcare, retail, banking, fashion, and real estate industries, focused on business development, branding activation strategies, promotions, event, channel management and operations management.

Directed all the international retailers in Beijing, including contract negotiation, sales and promotion planning.

 The Core Program includes: Principle Business Functions, Strategic Analysis & Implementation, Leadership, General Management, Business Environment, Business Simulation  Major in Luxury Management (HEC Paris & SDA Bocconi Milan)

Luxury Management

Luxury Brand Management

English (English Language Teaching)

Economic Management (International Trade)