Luiz Inacio

• Implement Best Practices and improve operational processes • Improve coordination and sharing of knowledge between the different APAC countries • Coordinate initiatives between Operations and other departments • Align APAC operations with global and regional business strategy • Assure that operational activities fulfil our clients expectations and needs • Assure that operational activities conform to industry standards and specific APAC countries regulations

• Analyzed and Improved ROI of marketing activities • Prepared marketing plan to enter the Chinese market • Conducted business due diligence for the acquisition of a major competitor (DoveBid) • Integrated Dovebid’s North American operations and prepared requirements for the roll-out of new website and systems • Created business case for the launch of a JV (Zetabid) auctioning residential properties • Lead a BPR project to improve the quality and efficiency of operating processes

• Created a new product concept and marketing strategy for a leading Japanese beer brand

• Conducted market and competitor analysis and developed a marketing plan for the firm to enter a foreign market with its Web Analytics software

• Researched European Mobile Telecom market, reporting on current situation and trends • Identified 8 new business opportunities for Infosys, analyzing each in terms of market attractiveness, level of competition and Infosys capabilities • Presented final report to Head of the Communications group, recommending top 3 opportunities and possible market entry strategies

• Developed a business plan for an IPTV service involving several of Sony's divisions • Conducted due diligence and in-depth analysis of two technology start-ups being considered for partnership and investment • Proposed new initiatives and suggestions to increase differentiation and generate new revenue streams in the Online Gaming business

• Led the development of new functionalities for Vodafone D2 project, coordinating activities across different functional areas in a multicultural environment with people from over 10 different countries • Acted as technical contact for client and liaised with senior managers throughout the project from the scope of the deliverables and contract sign-up to consultancy and problem handling

• Led a team of 10 people in the implementation of new voice and data services for leading wireless operators in Brazil and abroad, clients included Telecom Americas & Verizon Wireless • Developed and delivered marketing presentations for major wireless operators including AT&T Latin America & Bell South Colombia • Advised senior management on performing technical analysis, developing cost estimates and conducting client and competitor research

• Designed and implemented information security systems for governmental and private clients in Brazil, including the system used in the first national Brazilian electronic election • Coordinated the technical area in a joint partnership with an American company to commercialize product in the US, providing technical support and implementing changes specific to this market

Marketing & Strategy

Information Systems